I'm launching a new program called The Facebook Missionary Challenge. It's fully functional, but still in beta, and not heavily promoted yet. So I'm hoping to get feedback and fine tune before a wider launch.
Here's how it works. I've produced a series of explanatory videos called MormonsMadeSimple (http://mormonsmadesimple.com). Participants of the challenge will receive a new MormonsMadeSimple at 1-week intervals to post to their Facebook account. Included in the email is advice for answering questions related to the content of the video. The user then posts the video to Facebook and tries to spark casual conversations about the Church.
I've set up a Facebook group, which I'll be using to evangelize the challenge on Facebook. It will also serve as a community where people can share successes, get up-to-date tips, etc. However, all sign ups will be handled at mormonsmadesimple.com/signup/.
The main purpose of this project is to provide members with a missionary tool to open casual, informative conversations about the Church with their non-member friends. A side goal is to drive up the view counts on these videos really high so they show up first in YouTube and Google searches for phrases like polygamy, joseph smith, golden plates, etc, and crowd out the other anti-Mormon content.
I'd be interested to get feedback on this idea/project. Specifically:
- Does anyone have any ideas for how to spread the word and get signups?
- Do you foresee any challenges or roadblocks?
- See any bugs on the website, or in the sign up process?
- Any videos you think we should produce next?
- Any ideas for the general vision/direction of this project?
Thanks in advance!