mormon.org advertisement

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jeffboyd
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mormon.org advertisement

Postby jeffboyd » Tue Jul 03, 2007 10:08 pm

I noticed an advertisement for mormon.org while checking my yahoo mail today. Here's a screen grab:
Image

Awesome! The Church has always used technology to spread the Gospel (printed tracts, radio, TV, etc.), so it's only natural that they use the web. This is the first advertisement I've seen online, but I'm curious to know if there have been other advertisements. Has anyone else seen one around the web? I hope mormon.org is getting a lot of hits from these adverts - it's probably pretty expensive to get such a large and prominent space on yahoo. Then again, yahoo mail has ~250 million global users and ~80 million US users, so these advertisements could reach a lot of people!

-Jeff

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mkmurray
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Postby mkmurray » Wed Jul 04, 2007 10:36 am

Wow, that's really cool! Thanks for posting!

jeffboyd
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Postby jeffboyd » Fri Jul 06, 2007 4:04 pm

Just saw another mormon.org advertisement over at www.ghosttowns.com

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thedqs
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Postby thedqs » Fri Jul 06, 2007 7:34 pm

boydjeff, do you have a screenshot of the advertisement since the banner rotates through a bunch each time you load the page.
- David

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Postby jeffboyd » Sat Jul 07, 2007 12:21 pm

Attached is a screenshot of the advertisement on ghosttowns.com. It's a different size ad than the one on yahoo mail.

-Jeff
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ghosttownsadvert.jpg
ghosttownsadvert.jpg (29.6 KiB) Viewed 361 times

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thedqs
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Postby thedqs » Sat Jul 07, 2007 7:53 pm

Hmm the font color on the white background seems to make it less noticeable to me, so that it blends in with the white behind it.
- David

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Postby russellhltn » Sat Jul 07, 2007 10:47 pm

I haven't seen any ads on the web, but I have seen (and photographed) a couple of billboards for Mormon.org.

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thedqs
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Postby thedqs » Sun Jul 08, 2007 1:09 pm

Where did you see the billboards?

And does anyone know of any other advertising for the church? I know they've had commercials going but internet ads and billboards are just two new venues they have started and I was wondering what other ones are going to be used.
- David

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Postby russellhltn » Sun Jul 08, 2007 1:51 pm

thedqs wrote:Where did you see the billboards?


I think I was heading east from the Mormon Trail Center at Winter Quarters. If I look up my GPS tracks I can probably find a more exact location. :D

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jeromer7
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Church Advertising

Postby jeromer7 » Fri Jul 13, 2007 12:23 pm

This reminds me that a few weeks ago in our stake presidency meeting, the stake president said he'd learned from our Area Seventy that the Church was doing some localized advertising. The billboards mentioned may be part of that. The Church was monitoring effectivness by the tracking IPs in mormon.org hits.

Ads on Yahoo and other sites may be related, but would skew the counts as there'd be no way to tell if a hit from a given IP was spawned by a local or Internet ad.
JLR


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