Advertising the missionary Book Of Mormon app
Posted: Mon Oct 22, 2012 2:54 pm
This weekend our ward had a booth at a community fair type event. The booth was focused on missionary efforts and was staffed by our full time and ward missionaries. When I first stopped by, I noticed that some good things were going on surrounding family history and even some pamphlets, but nothing about the Book of Mormon. I stood back for awhile then returned to point out to one of the ward missionaries that the church has developed a missionary Book of Mormon app which makes it incredibly easy to give a copy of the Book of Mormon to a booth visitor. The ward missionary was excited and asked that I share the info with the full time missionaries. I explained how easy it was but had not seen any advertising beyond what can be dug up on lds.org with some effort. I mentioned that I thought the church was working on a pass-along card with the QR code but that I had not heard anything yet. At that point the missionary pulled one out of his pocket and said he already knew all about it.
I was wondering if this app was created just for missionaries to use when they felt it appropriate or if it is indeed for members to take advantage of? I think I posted in another thread that I thought this warranted an article in the ensign. I also think a huge opportunity was missed when it was not referenced in General Conference. From a technical standpoint I feel that, as opposed to only being found by scrolling on the lds.org/mobile apps, the app deserved its own launch page that was linked from the front page on lds.org.
I was wondering if this app was created just for missionaries to use when they felt it appropriate or if it is indeed for members to take advantage of? I think I posted in another thread that I thought this warranted an article in the ensign. I also think a huge opportunity was missed when it was not referenced in General Conference. From a technical standpoint I feel that, as opposed to only being found by scrolling on the lds.org/mobile apps, the app deserved its own launch page that was linked from the front page on lds.org.